{"id":215583,"date":"2021-12-22T17:43:09","date_gmt":"2021-12-22T21:43:09","guid":{"rendered":"https:\/\/www.lionpublishers.com\/?p=215583"},"modified":"2021-12-22T17:51:23","modified_gmt":"2021-12-22T21:51:23","slug":"7-ideas-to-make-your-news-business-more-sustainable-in-2022","status":"publish","type":"post","link":"https:\/\/www.lionpublishers.com\/7-ideas-to-make-your-news-business-more-sustainable-in-2022\/","title":{"rendered":"7 ideas to make your news business more sustainable in 2022"},"content":{"rendered":"\n<p>Our hypothesis at LION is that <a href=\"https:\/\/www.lionpublishers.com\/what-does-it-mean-to-be-a-sustainable-news-business\/\">the path to sustainability for independent news businesses<\/a> starts with a strong foundation of operational resilience, financial health, and journalistic impact.<\/p>\n\n\n\n<p>But what do these three pillars look like in practice?<\/p>\n\n\n\n<p><strong>In <a href=\"https:\/\/anchor.fm\/lion-publishers\/episodes\/7-ideas-to-make-your-news-business-more-sustainable-in-2022-e1c27oq\">our latest episode of News Guest<\/a>, we explore seven ideas to improve news business sustainability that were <\/strong><a href=\"https:\/\/www.lionpublishers.com\/7-big-ideas-from-independent-news-publishers-you-can-learn-in-35-minutes\/\"><strong>first shared<\/strong><\/a><strong> at the 2021 LION Local Journalism Awards, <\/strong>including ideas for organizing your team, engaging your audience, and streamlining your workflows. <strong>&nbsp;<\/strong><\/p>\n\n\n<p><iframe loading=\"lazy\" src=\"https:\/\/anchor.fm\/lion-publishers\/embed\/episodes\/7-ideas-to-make-your-news-business-more-sustainable-in-2022-e1c27oq\/a-a74uaar\" height=\"102px\" width=\"400px\" frameborder=\"0\" scrolling=\"no\"><\/iframe><\/p>\n\n\n\n<p>You can <a href=\"https:\/\/youtu.be\/miljH63XQ-s\">watch the full five-minute presentations<\/a> from last month\u2019s Local Journalism Awards on YouTube, or <a href=\"https:\/\/anchor.fm\/lion-publishers\/episodes\/7-ideas-to-make-your-news-business-more-sustainable-in-2022-e1c27oq\">listen to the podcast episode<\/a> for a deep-dive conversation focused on three of them:<\/p>\n\n\n\n<ul><li>Why <a href=\"https:\/\/laconverse.com\/\">La Converse<\/a> started hosting \u201cBitchin\u2019 Fridays\u201d to help their team unpack and unwind from emotionally challenging work&nbsp;<\/li><li>How <a href=\"https:\/\/madisonminutes.bulletin.com\/\">Madison Minutes<\/a> is using a CRM to measure and improve how it listens to its audience<strong>&nbsp;<\/strong><\/li><li>How <a href=\"https:\/\/www.queerency.com\/\">Queerency<\/a> designed a video experiment on Instagram to test a new user acquisition strategy&nbsp;<\/li><\/ul>\n\n\n\n<p><strong>Got questions for these founders or any of the other presenters at last month\u2019s event? <\/strong>Join <a href=\"https:\/\/www.lionpublishers.com\/join-news-entrepreneur-community\/\">our News Entrepreneur Community on Slack<\/a> and share your questions <a href=\"https:\/\/newsentrepreneur.slack.com\/archives\/CQYU26PG9\/p1640209838327500\" target=\"_blank\" rel=\"noreferrer noopener\">in this thread<\/a>, and we\u2019ll help track down the answers you need to apply these ideas in your own newsroom.\u00a0<\/p>\n\n\n\n<p><em>News Guest is a monthly podcast to help you build and grow a sustainable news business. If you enjoy this episode, please rate and subscribe on <\/em><a href=\"https:\/\/podcasts.apple.com\/us\/podcast\/news-guest\/id1563283564?uo=4\"><em>Apple Podcasts<\/em><\/a><em>, <\/em><a href=\"https:\/\/open.spotify.com\/show\/28ANbrhwAg8E33ZI5eRxo2\"><em>Spotify<\/em><\/a><em>, or wherever you do your streaming.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>How independent publishers are learning to better organize their teams, engage their audiences, and streamline their workflows.<\/p>\n","protected":false},"author":673,"featured_media":215585,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[142,2,135,1],"tags":[846,112,110,849,826,847,848],"coauthors":[176],"featured_image_urls":{"full":["https:\/\/www.lionpublishers.com\/wp-content\/uploads\/2021\/12\/News-Guest-images-5.png",1200,630,false],"thumbnail":["https:\/\/www.lionpublishers.com\/wp-content\/uploads\/2021\/12\/News-Guest-images-5-150x150.png",150,150,true],"medium":["https:\/\/www.lionpublishers.com\/wp-content\/uploads\/2021\/12\/News-Guest-images-5-300x158.png",300,158,true],"medium_large":["https:\/\/www.lionpublishers.com\/wp-content\/uploads\/2021\/12\/News-Guest-images-5-768x403.png",768,403,true],"large":["https:\/\/www.lionpublishers.com\/wp-content\/uploads\/2021\/12\/News-Guest-images-5-1024x538.png",1024,538,true],"1536x1536":["https:\/\/www.lionpublishers.com\/wp-content\/uploads\/2021\/12\/News-Guest-images-5.png",1200,630,false],"2048x2048":["https:\/\/www.lionpublishers.com\/wp-content\/uploads\/2021\/12\/News-Guest-images-5.png",1200,630,false]},"post_excerpt_stackable":"<p>How independent publishers are learning to better organize their teams, engage their audiences, and streamline their workflows.<\/p>\n","category_list":"<a href=\"https:\/\/www.lionpublishers.com\/category\/news\/member-spotlight\/\" rel=\"category tag\">Member Spotlight<\/a>, <a href=\"https:\/\/www.lionpublishers.com\/category\/news\/\" rel=\"category tag\">News<\/a>, <a href=\"https:\/\/www.lionpublishers.com\/category\/news\/resources\/\" rel=\"category tag\">Resources<\/a>, <a href=\"https:\/\/www.lionpublishers.com\/category\/uncategorized\/\" rel=\"category tag\">Uncategorized<\/a>","author_info":{"name":"Ben DeJarnette","url":"https:\/\/www.lionpublishers.com\/author\/bdejarnette\/"},"comments_num":"0 comments","yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>7 ideas to make your news business more sustainable in 2022<\/title>\n<meta name=\"description\" content=\"Here&#039;s how independent 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