{"id":215083,"date":"2021-04-21T18:45:00","date_gmt":"2021-04-21T22:45:00","guid":{"rendered":"https:\/\/www.lionpublishers.com\/?p=215083"},"modified":"2021-07-07T18:48:17","modified_gmt":"2021-07-07T22:48:17","slug":"a-podcast-for-news-entrepreneurs-featuring-practical-advice-on-launching-and-growing-a-news-business","status":"publish","type":"post","link":"https:\/\/www.lionpublishers.com\/a-podcast-for-news-entrepreneurs-featuring-practical-advice-on-launching-and-growing-a-news-business\/","title":{"rendered":"A podcast for news entrepreneurs, featuring practical advice on launching and growing a news business"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">News Guest is now available on Apple Podcasts, Spotify, or wherever you get your podcasts<\/h2>\n\n\n\n<p id=\"ccb0\">Launching and growing a digital news business can be a tough hill to climb \u2014 but it doesn\u2019t have to be a lonely journey.<\/p>\n\n\n\n<p id=\"7cab\">That\u2019s why we\u2019re launching&nbsp;<a href=\"https:\/\/anchor.fm\/lion-publishers\">News Guest<\/a>, a new podcast featuring practical advice from LION members and other entrepreneurs who are changing the news business.<\/p>\n\n\n\n<p id=\"d5e9\"><strong>Subscribe to News Guest on&nbsp;<\/strong><a href=\"https:\/\/open.spotify.com\/show\/28ANbrhwAg8E33ZI5eRxo2\"><strong>Spotify<\/strong><\/a><strong>,&nbsp;<\/strong><a href=\"https:\/\/podcasts.apple.com\/us\/podcast\/news-guest\/id1563283564?uo=4\"><strong>Apple Podcasts<\/strong><\/a><strong>,&nbsp;<\/strong><a href=\"https:\/\/www.google.com\/podcasts?feed=aHR0cHM6Ly9hbmNob3IuZm0vcy81MzY4M2I3Yy9wb2RjYXN0L3Jzcw==\"><strong>Google Podcasts<\/strong><\/a><strong>, or wherever you do your streaming to hear our first three pilot episodes, coming this spring.<\/strong><\/p>\n\n\n\n<p id=\"e23e\">The first episode,&nbsp;<a href=\"https:\/\/anchor.fm\/lion-publishers\/episodes\/How-Block-Club-Chicago-turned-a-viral-story-into-a-100-000-campaign-eu9735\">available now<\/a>, examines how Block Club Chicago&nbsp;<a href=\"https:\/\/anchor.fm\/lion-publishers\/episodes\/How-Block-Club-Chicago-turned-a-viral-story-into-a-100-000-campaign-eu9735\">turned a viral story into a $100,000 merchandise campaign<\/a>.<\/p>\n\n\n\n<p id=\"264f\">Here\u2019s a sneak peek at what to expect in the rest of the pilot series:<\/p>\n\n\n\n<p id=\"5d15\"><strong>Episode 2 (May): How Milwaukee Neighborhood News Service built a racially diverse team that reflects the community it serves<\/strong><\/p>\n\n\n\n<p id=\"1308\">News organizations across the country have&nbsp;<em>talked<\/em>&nbsp;about diversifying their teams and prioritizing equity and inclusion in the wake of the Black Lives Matter movement.<\/p>\n\n\n\n<p id=\"75b0\">The&nbsp;<a href=\"https:\/\/milwaukeenns.org\/\">Milwaukee Neighborhood News Service<\/a>&nbsp;has actually done it. Nearly 70 percent of its paid staff are people of color, including its top editor Ron Smith \u2014 and it\u2019s not by accident.<\/p>\n\n\n\n<p id=\"28ce\">In our next episode of News Guest, Candice talks with Ron about the approaches to recruitment, hiring, and training that have helped Milwaukee Neighborhood News Service build one of the most racially diverse news teams in the country, and what other news leaders can learn from MNNS\u2019s progress.<\/p>\n\n\n\n<p id=\"fcdd\"><strong>Episode 3 (June): How RANGE acquired its first 1,000 readers and built a newsletter audience from scratch<\/strong><\/p>\n\n\n\n<p id=\"4fb1\">Luke Baumgarten&nbsp;<a href=\"https:\/\/lionpublishers.com\/meet-the-24-news-projects-getting-intensive-coaching-from-our-inaugural-google-news-initiative-533905d56361\">started the Google News Initiative Startups Boot Camp<\/a>&nbsp;last fall with little more than an idea for RANGE Media, a new progressive news organization in Spokane, Washington.<\/p>\n\n\n\n<p id=\"d606\">Six months later, Luke has grown RANGE\u2019s newsletter audience from zero to nearly 1,000 readers \u2014 and turned more than 9 percent of those readers into paying subscribers.<\/p>\n\n\n\n<p id=\"392e\">In this episode (coming in June), Candice talks with Luke about his first six months as an independent news founder, as well as the paid and organic acquisition tactics he used to build an audience from scratch.<\/p>\n\n\n\n<p id=\"1168\"><strong>Got feedback or ideas for News Guest?&nbsp;<\/strong>Email&nbsp;<a href=\"mailto:ben@lionpublishers.com\">hello@lionpublishers.com<\/a>&nbsp;to let us know!<\/p>\n\n\n\n<p id=\"44c7\">And don\u2019t forget to subscribe to News Guest on&nbsp;<a href=\"https:\/\/open.spotify.com\/show\/28ANbrhwAg8E33ZI5eRxo2\">Spotify<\/a>,&nbsp;<a href=\"https:\/\/podcasts.apple.com\/us\/podcast\/news-guest\/id1563283564?uo=4\">Apple Podcasts<\/a>,&nbsp;<a href=\"https:\/\/www.google.com\/podcasts?feed=aHR0cHM6Ly9hbmNob3IuZm0vcy81MzY4M2I3Yy9wb2RjYXN0L3Jzcw==\">Google Podcasts<\/a>, or wherever you do your listening to catch our first three pilot episodes.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>News Guest is now available on Apple Podcasts, Spotify, or wherever you get your podcasts Launching and growing a digital news business can be a tough hill to climb \u2014 but it doesn\u2019t have to be a lonely journey. That\u2019s why we\u2019re launching&nbsp;News Guest, a new podcast featuring practical advice from LION members and other&hellip;<\/p>\n","protected":false},"author":673,"featured_media":215084,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[2,135],"tags":[149,139,132,133,160],"coauthors":[],"featured_image_urls":{"full":["https:\/\/www.lionpublishers.com\/wp-content\/uploads\/2021\/07\/NewsGuest.jpeg",1080,568,false],"thumbnail":["https:\/\/www.lionpublishers.com\/wp-content\/uploads\/2021\/07\/NewsGuest-150x150.jpeg",150,150,true],"medium":["https:\/\/www.lionpublishers.com\/wp-content\/uploads\/2021\/07\/NewsGuest-300x158.jpeg",300,158,true],"medium_large":["https:\/\/www.lionpublishers.com\/wp-content\/uploads\/2021\/07\/NewsGuest-768x404.jpeg",768,404,true],"large":["https:\/\/www.lionpublishers.com\/wp-content\/uploads\/2021\/07\/NewsGuest-1024x539.jpeg",1024,539,true],"1536x1536":["https:\/\/www.lionpublishers.com\/wp-content\/uploads\/2021\/07\/NewsGuest.jpeg",1080,568,false],"2048x2048":["https:\/\/www.lionpublishers.com\/wp-content\/uploads\/2021\/07\/NewsGuest.jpeg",1080,568,false]},"post_excerpt_stackable":"<p>News Guest is now available on Apple Podcasts, Spotify, or wherever you get your podcasts Launching and growing a digital news business can be a tough hill to climb \u2014 but it doesn\u2019t have to be a lonely journey. That\u2019s why we\u2019re launching&nbsp;News Guest, a new podcast featuring practical advice from LION members and other entrepreneurs who are changing the news business. Subscribe to News Guest on&nbsp;Spotify,&nbsp;Apple Podcasts,&nbsp;Google Podcasts, or wherever you do your streaming to hear our first three pilot episodes, coming this spring. The first episode,&nbsp;available now, examines how Block Club Chicago&nbsp;turned a viral story into a $100,000&hellip;<\/p>\n","category_list":"<a href=\"https:\/\/www.lionpublishers.com\/category\/news\/\" rel=\"category tag\">News<\/a>, <a href=\"https:\/\/www.lionpublishers.com\/category\/news\/resources\/\" rel=\"category tag\">Resources<\/a>","author_info":{"name":"Ben DeJarnette","url":"https:\/\/www.lionpublishers.com\/author\/bdejarnette\/"},"comments_num":"0 comments","yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>A podcast for news entrepreneurs, featuring practical advice on launching and growing a news business - LION Publishers<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.lionpublishers.com\/a-podcast-for-news-entrepreneurs-featuring-practical-advice-on-launching-and-growing-a-news-business\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"A podcast for news entrepreneurs, featuring practical advice on launching and growing a news business - LION Publishers\" \/>\n<meta property=\"og:description\" content=\"News Guest is now available on Apple Podcasts, Spotify, or wherever you get your podcasts Launching and growing a digital news business can be a tough hill to climb \u2014 but it doesn\u2019t have to be a lonely journey. 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